Pakistan’s Auto Industry to See Massive Development
Pakistan’s automotive industry has forecast substantial development due to a drop in the country’s average earning age as a result of rapid digitalization.
Master Changan Motors’ Sales and Marketing Director (MD), Syed Shabbiruddin, remarked,
On average, the first paycheck was received by the previous generation at the age of 27 but now, the threshold has declined to 21 years, thanks to the opportunities arising from digitalization.
He mentioned in a presentation that the company is targeting clients between the ages of 25 and 64, and a high number of youngsters from Generation Z enter the lists of automobile owners every year.